Relationships matter.

Global trade moves on trust between people — forwarders, their customers, and their partners. We build the platform that keeps those relationships strong, so forwarders can grow sales, satisfaction, and long-term success.

“We now judge a potential partnership with any new vendor based on the level of care and service we get from Logixboard.”

David Salmon

Executive GM at Seaway Logistics

Our Mission

We create a better way for logistics service providers to support their customers. We are modernizing the industry by enabling companies to deliver an unparalleled customer experience that fuels their growth and sustainability.

Our Vision

A seamless, unified platform where every facet of the supply chain is connected, delivering a market-leading tracking and management experience.

Our Story

The road so far

2016

A problem from the inside.

Founded by brothers Juan and Julian Alvarez. The idea surfaced while Juan was working at an international freight forwarder and saw firsthand the inefficiencies and manual processes that plagued the customer experience — every shipment a Frankenstein of emails, spreadsheets, and PDF screenshots.

2018

A bet on Seattle.

The brothers moved to Seattle, where they caught the attention of investors and senior software engineers from companies like Amazon and Microsoft. The early team formed around a single conviction: technology was the future of freight forwarding.

2021

Traction on a worldwide stage.

Logixboard Portal wins over forwarders fed up with white-label trackers. The team grows past 50 and attention arrives from a worldwide audience.

2026

A unified system of action.

$50M in venture capital, 100+ people, and customers in 15 countries. Logixboard Helm joins the Portal — turning the platform from a customer-experience layer into a system where work actually happens.

Leadership

Meet our leadership team

Agasthya Upadhya

Agasthya Upadhya

Chief Executive Officer

Juan Alvarez

Juan Alvarez

Co-Founder & Chief Customer Officer

Veeru Namuduri

Veeru Namuduri

Chief Technology Officer

Skylar Piro

Skylar Piro

VP of Customer Experience

Our Investors

  • Insight Partners
  • Redpoint
  • Social Leverage
  • F-Prime
  • Founders’ Co-op
  • Techstars

We’re hiring

Interested in joining our team? We are a diverse, inclusive group that moves fast and has ambitious goals. Check out our open positions — we’d love to talk to you.

View Open Positions

Our Beliefs

What we believe in

Practical Problem Solving

We solve the problems that matter, when they matter most. We stay close to reality, use good judgment, and focus on outcomes over theory.

Be an Owner, Not a Renter

We are all accountable for the success of the business. Ownership means taking initiative, helping teammates succeed, and stepping outside your role when needed.

Propel Customers Forward

We partner with logistics providers to help move their businesses into the future. Our customers’ success is our success.

Make the Call and Own the Outcome

We move with urgency and make decisions without waiting for perfect information. We own the results, learn from what happens, and keep moving forward.

Relentless Curiosity

We challenge assumptions, ask questions, and seek to understand what drives outcomes. Curiosity helps us build better products, make better decisions, and grow as individuals and as a company.